With tons of apps, shoppable ads and Facebook reactions, your Facebook feed can feel super chaotic 鈥 and that鈥檚 AFTER you鈥檝e customized your feed and BEFORE it gets clogged up with overly personal posts from braggy couples and people you aren鈥檛 super close with anymore. Though streamlining your friends list can feel like a major undertaking, we recently discovered a really easy way to slowly clean things up over time. Save yourself hours of hassle and try this new tactic that鈥檒l take 30 seconds a day, rather than going for an all-consuming mass purge.

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The Birthday Trick

We first heard about the 鈥渂irthday trick鈥 from friends at a recent girls鈥 night and love how simple it is. To start streamlining your friends list (and significantly clean up your Facebook feed), check your list of birthdays each day. While you might hop over to a few people鈥檚 pages to wish them a special day (or send them a message using Facebook鈥檚 new birthday cam), people you don鈥檛 keep in touch with anymore become candidates for unfollowing or unfriending. We know, it sounds a little bit harsh, but it鈥檚 life! Here are more details and instructions for each option:

1. How to unfollow: If you鈥檙e not ready to sever social ties entirely, but don鈥檛 want to see someone鈥檚 posts regularly, choose to unfollow them by clicking their name on the right sidebar, hovering over their name in the pop-up and hovering again over the button that says 鈥渦nfollow.鈥 Click on it to set your following preference.

By unfollowing a friend, you鈥檒l still be able to scope out their activity and news when you choose to, but won鈥檛 be forced into seeing it in your feed. This is a great option for former coworkers you like to keep up with every now and then or even high school friends who veered down a different path that you still like to keep tabs on.

2. How to unfriend: For those people you鈥檙e ready to unfriend, click on their name in the sidebar, hover over their name in the pop-up and again over the 鈥渇riends鈥 button at the bottom. From there, hit 鈥渦nfriend.鈥 Boom! So simple.

Repeat this 30-second exercise daily, and you鈥檒l have a beautiful, customized and clutter-free feed before you know it.

Will you start cleaning up your feed with the birthday trick? Or would you rather sit down and do a mass FB friends cleanup? Tell us your plan on Twitter @BritandCo!

(Photo via Getty)