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YOU Could Win $500,000 for Coming Up With the New Oreo Flavor

The treat-lovin’ masterminds over at Oreo have been rolling out all sorts of new flavors lately — hits like Apple Pie Oreos and questionable misses like Swedish Fish Oreos — but now, they’d like to know what YOU want from the classic cookies. They’ve already tried Mississippi Mud Pie Oreos, Peeps Oreos, and even Candy Corn Oreos, but if you have an A+ idea, they want it — and they’re willing to give you a whopping $500,000 in return.

Whether it’s because they’re fresh out of ideas of their own or are merely feeling charitable, the good folks over at Oreo have launched their “My Oreo Creation” contest, and the big winner will take home half a million bucks. And that’s not all: Finalists will also receive a pretty penny for their contributions, earning an impressive $25,000.

Granted, this might open them up to some rather strange pitches. We’re envisioning Avocado Oreos, Jackfruit Oreos, Charcoal Oreos, and perhaps even (gasp!) Weed Oreos, and plenty of Unicorn Oreos submissions, to boot.

Oreo packages

Entering is simple: Just text your winning thoughts to “59526,” post it to your Twitter or Instagram page with the hashtags #MyOreoCreation and #Contest, or respond to one of the company’s posts with the same hashtags. Be sure to check out the contest page (note: Online submissions will go live on May 25) for further deets — you’ll have ’til July 14 to submit, with winners announced in August.

Better get those thinking caps on!

Tag us in your submissions over @BritandCo!

(h/t HelloGiggles; Photos via Justin Sullivan/Getty)

Desiree O
Desirée O is a ‘Professional Bohemian’ who loves anything and everything related to the arts, entertainment, and pop culture. She ADORES being a ‘Newsy’ for Brit + Co, covering all of the latest tidbits of awesomeness that you want to read about. When she’s not writing, she’s either making messy art, going on long adventurous walks with her camera, or poking around over at bohemianizm ( You can find out about Desirée O and her work at or follow her on Twitter @DesireeO.

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@sbkliving: Sometimes, it only takes a chic doormat to transition your front steps for the season. Hello, fall!

@rachelpuccetti: Excuse us while we spend an entire lazy Sunday relaxing in this fall-infused space.

@farmhousetofrills: A monochrome mantel never looked so chic. (That fireplace pumpkin setup is seriously *genius*.)

@faith_hope_home: Greet guests with a fall-themed entrance to set the tone for a day of pumpkin carving or scary movie marathoning.

@simplysoutherncottage: Don't forget about those nooks and crannies! This entryway/mudroom situation is capturing our little harvest-loving hearts.

@6thirtydecor: Speaking of pumpkins, pick up a few extra gourds to pave the way into your cozy autumn abode.

@farmsteadonfirst: That guest bedroom you weren't sure what to do with it? Transform it into a rustic retreat with some fall signage and mustard-yellow and green accents.

@fiddleleafinteriors: We're going to take a second to *swoon* over this adorable kitchen setup. Those farmhouse accents and simple centerpiece setup? We're in love.

@ohmydearblog: Contrary to what you think, florals *aren't* just for spring. Bring them into your abode by selecting buds in moody tones to pay homage to the season.

@simply.mrs.z: Drawn to modern style? Play up the Halloween vibes by picking black, orange and brass accents to rock on places like your bookshelf. (Bonus points for carrying the theme over to your textiles.)

@drivewaytodreams_crystal: We're going to go ahead and give two thumbs up to all of these orange-hued accents. Backdropped with a neutral furnishings and they truly *pop*!

@cripcollectiveig: For those who don't want to go overboard with the "fall stuff" this one will speak to you. Compile a couple of cute throws and a minimalist pumpkin print on your mantle and you're set

@cavcottage: Who said fun pillows were limited to furnishings only? We're ALL about this entry display.

@houseon77th: This daybed setup is a *dream*. But actually, this would be the perfect space to doze off in come the colder days.

@kristenforgione: For a more festive Halloween look, overhaul your living space with a spooky handmade addition like this one. *Googles paper bat DIYs.*