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What is Coastal Luxe?

Coastal luxe is an elevated take on the ever-popular “beach” home decor motif, substituting anchors and seagull statues with driftwood and seagrass baskets. Through plenty of texture, wood, pampas grass and more, this style is a luxurious fusion of beachy and bohemian, and we’re here to show you how to bring this trend into your home.

This home decor trend started in 2020, when an infusion of Balinese and Australian design influences trickled into mainstream social media. Home stylists, interior designers, and social media influencers alike noticed the growing trend, and began to implement it in their own projects.

How did Coastal Luxe get popular?

Coastal luxe quickly grew in popularity, as companies like Three Birds Renovations and brands like Village Stores infused their brands with a style that sat at the crux of traditional modernity and relaxed bohemian. This unique style is synonymous with relaxed living and beach culture, thus growing to popularity in Australia.

The products that ultimately gave way to this style originated from Balinese and Moroccan roots. Woven baskets, beaded boxes and unique wooden furniture have been handcrafted by local artisans for centuries, and with the globalization of the home decor market their pieces have seeped into new countries, and markets, across the world.

Do I have to source Coastal Luxe overseas?

The short answer is no! In fact, you’re surrounded by pieces that fit this style no matter where you are. Head to your local Homegoods, Cost Plus World Market, Homesense or even Amazon and I’m sure that you’ll find some amazing, unique pieces.

Creating a coastal inspired home doesn’t have to be complicated. In fact, with some simple styling tips and affordable upgrades, you too can transform your home into an idyllic escape reminiscent of a luxury seaside home.

1. Upgrade your lighting fixtures

One thing you will always see in any coastal luxe styled home is unique lighting. The goal of this style is to bring in a variety of natural different textures to create a relaxing, warm environment. For example, try finding an amazing wovenlampshade, or a wood beaded chandelier.

2. Add texture to your home decor

Think: wood, raffia, shells, really anything that is natural. Try these beautiful, airy curtains to transform your windows, a handwoven Moroccan blanket to throw over your couch, funky cutting boards or candle holders (I love shopping at Homegoods for these), woven placemats to update your tablescape or this rattan magazine holder to sit by your couch.

3. Pick wall art that reflects the beach

We absolutely love any opportunity to bring natural, unique pieces into our homes. We look for pieces from favorite photographers, like Saxon Kent, brands like Salty Luxe, or even our local Homesense and Homegoods (look for the brand Middle of Nowhere, they make amazing, large scale photographs on canvas). Photography is an all-around great way to bring art into your home.

Don’t worry, though, you don’t have to just stick with photography! Check out these handcrafted African Juju hats, this shell wall hanging and this seagrass fan.

4. Introduce live and dried plants to your home

Plants are the perfect way to bring the outdoors inside, and achieve that natural look. I love buying dried pampas grass and adding it to textured vases I find at Homegoods and TJ Maxx, like this terracotta vase and this coral motif vase. For live plants, check out your local plant nursery to see what they have in stock. Coastal luxe homes tend to lean towards more tropical plants, like banana trees and bird of paradises.

5. When buying new pieces, focus on the material and quality

You always want your pieces to last, so try to invest in quality. Handcrafted items are always an excellent choice, but for more budget-friendly home decor enthusiasts be sure to check the material label before you buy anything. If you’re shopping in a store, feel the furniture to make sure it’s real, sturdy wood. See if the pillows are stuffed fully, and if the pretty kitchen products you’re looking at are dishwasher safe (and even food safe…you’d be surprised by how many aren’t). And if there are reviews to be read, read the reviews!

6. Your rugs are an extension of your style – use them accordingly

Let’s be honest – rugs are wildly expensive, so you might as well get a pretty one that will stand the test of time. To achieve the coastal luxe style, check out jute rugs and Moroccan rugs. Remember, anything with texture is a good thing, so if you find a fabulous tufted rug, buy it!

Amy Heitman Check Check Wrap ($4+)

Wrap your Christmas haul in style.

Pezel Puzzles Sugar Daddy 1000 Piece Puzzle ($32)

Puzzles are the perfect gift for homebodies.

Lobos Earrings Groovy Brass Earrings ($18)

Sporting fun earrings always manifests the utmost confidence.

Kira Cyan Frog Holiday Card ($6)

The cutest card to accompany gifts.

Cori Rose White Matisse Circle Earrings ($22)

This pair is complementary to anyone's style.

Christine My Linh Catching Stars On The Moon Pin ($11+)

Garnish your fave tote bag with some cute pins like this one.

Bezalel And Company Bespoke Abalone Square Ring ($38)

One-of-a-kind? We're sold.

Already Mine Magical Pink Wallet ($180)

Manifest your 2023 financial goals and start with this gorgeous wallet.

Go Easy Delta 9 Gummies ($35)

Take some time to relax before the New Year with Go Easy's gummies.

The Ponnery Boba Milk Tea Earrings ($40)

BRB, on a boba run.

I See You Wellness Detox + Purify Bath Salts ($18)

You can never go wrong with gifting some self-care to your well-deserving fam and friends!

Mosaic The Label Mini Tote Bag ($7)

A great reminder to carry your faves in.

Gorgeous Confidence Glow Like A Mother Hydration Trio ($100)

Hack skincare with this super simple routine set, made especially for busy moms.

Emerald Coast France Organic Irish Sea Moss Face Mask ($20)

This face mask will quench dry skin from this season.

Summer Space Studio Sherbet Peony Paper Flower ($69)

This delicately crafted paper flower is a show-stopping accent piece for your home.

Pure Sage Pink Starburst Tote ($16)

Make Target runs so much easier with a reusable tote, available in so many patters from Pure Sage.

Brave Girl Collective Hang In There Wall Print ($3)

Another wonderful item for plant parents.

Kidnichols Cuppa Creativity Sticker ($5)

Pop this cute guy on a water bottle or laptop for creative motivation!

Irieveda Baking Spirits Bright Bundle ($40)

This holiday spice bundle will be the perfect gift for the baker in your life.

Leaves of Leisure Snow Angel Tea ($15)

Warm up with a lovely cup of organic tea, thanks to Leaves of Leisure.

Sunday Sunshine Framed Pressed Tulip Art ($75)

Spruce up your walls with this relaxing pressed flower frame.

Poppy Dot Co FA-LALALA 8x10 Art Print ($10)

Ooh, so festive!

June Paper Market Weekly Planner Notepad ($18)

This is just what you need to organize your weeks!

RVL Wellness Squad Puzzle ($15+)

Gift this to your BFF and get to puzzlin'!

Clever Girl Press Booklore Mug ($10)

For the ultimate bookworm in your life.

Paige & Willow Banana Pencil Case ($24)

Stay organized at all times with these fun pouches.

Rxcommend CBD Gummies ($58)

Cruise through the holidays and enjoy some gummies.

Melissa Lakey Art Three Little Birds Riso Print ($35)

This print will bring some color into your space.

Taylor of Brooklyn Thirst Trap Quenching Face Oil ($45)

Clean beauty for anyone and everyone!

Pineapple Sundays Studio Rainbow Wave Notepad ($14)

Make note-taking fun with this colorful pad!

Two Chicks Cocktails Sparkling Vodka Cutea ($14)

This small biz knows how to do canned cocktails right.

Blo_oberry Silver Flower Necklace ($65)

You can never go wrong with more accessories.

JJ Paperie & Co Playful Leaves Kitchen Towel ($20)

Sometimes you just need a towel refresh.

Thanks, Cocoa! Allergies Mini Print ($10)

This lively print makes a great gift for anyone wanting to brighten up their space.

Nissa New York Mandy Jumpsuit ($150)

Pop off with a fun color-blocked jumpsuit!

Amanda Oleander Jungle Bath Print ($34)

This print is a big mood for the rest of the year. Explore more prints, fit for everyone on your list.

Dreyfus Art Coloring Book ($25)

Get those creative juices flowing with this unique coloring book.

Maxine McCrann Heels 5x7 Print ($25)

We adore these vibrant colors for a living space.

Pink Moon Midnight Melody Body and Hair Oil ($42)

You had us at "astrology-inspired skincare."

In The Garden Forget-Me-Not Botanical Necklace ($28)

Channel some cute natural vibes with pressed flower jewelry.

Lift Period Underwear ($55)

This small business is changing the game by promoting access to period resources and donating to those in need of period products.

Freedom Apothecary Green Tea Butter ($35)

Soothe and protect dry skin with this clean body butter.

Agathe Sorlet Cherries Tote Bag ($29)

A cute tote is a must-have for last-minute grocery runs.

Brite Things Peach Jewel Glass Heart Necklace ($45)

Accessorize any outfit by wearing this handmade pendant necklace.

Juice Ceramics Seafoam Checkerboard Mug x Free People ($8)

Perfect for hot chocolate season. Yum.

Ellastrated Together We Bloom Print ($15+)

Such a sweet design to gift to your bestie.

The Disco Shop Hanging Disco Ball Planter ($34+)

Any plant parent will think this planter is to die for.

Boy Candles Earl Grey Candle ($22)

This brand repurposes unique vessels for the cutest handmade candles.

Ariel Kellogg Whitney Dangle Earrings ($90)

These asymmetrical earrings are a great pair for any occasion.

Sam Dodie Studio Lucky Charm Mug ($76)

Carry luck with every cup of joe you pour.

Open Spaces

This 1930s ranch-style home in the Los Feliz Hills neighborhood of Los Angeles exudes a Japandi vibe, with its open and airy layout, beautiful cabinetry in Douglas Fir, clean modern lines, tons of natural light and high-end materials to elevate the design, all reimagined by AIA award-winning architects Klein Agency in collab with builder SITU Development.

Neutral Color Palette

Look for shades of white, beige, gray and earth tones to create a serene and calming atmosphere.The Klein design team was inspired by the home’s natural surroundings and sweeping views. Green tones reflect the nature outside, as do the beautiful wide plank white oak flooring by Madera. The relaxed organic bedding hint to a more Scandi hygge look.

Functionality

The Klein architects added two more bedrooms and additional square footage to maximize the home’s functionality and flow. Where does all the clutter go? These built-in closets offer tons of storage space so you never see any.

Minimalist Decor

Minimal artwork and natural elements set the scene for a quiet workspace, where focus is key. Don't be afraid to include vintage items and personal mementos too. Things that hold meaning to you are especially important.

Natural Elements

The windows are unobstructed throughout the home, maximizing natural light, and the decor embraces the outdoors with indoor branches and greenery (even in the shower).

Balanced Symmetry

Rise and shine: sleek furniture and a balanced layout, as well as limited decoration, are signature markers of Japandi design. Furniture and decor feels purposeful, like you use what you love and need.

Tranquility

Indoors and out, Japandi design prioritizes relaxation and mindfulness, as shown in this stunning Los Feliz home. Keep the design simple, clutter-free, and peaceful. It's all about your well-being and creating a sanctuary for living.

Shop Our Japandi Design Favorites

West Elm Olivia Pendant

This sleek, fan-like pendant makes an artistic statement in any room.

Etsy Japanese Wall Art

Japandi doesn't mean lack of color. This rich emerald print of floating cranes adds a pop to your neutral decor.

Homary Japandi Wood Outdoor Patio Lounge Chair Armchair

Sit back and relax on this solid wood + rope outdoor chair in a rustic neutral hue, perfect for a Japandi-style patio.

Japandi Natural Retracted & Extendable TV Stand

Furniture that is multi-functional is very Japandi. This piece has functional adjustable shelves, an extendable TV stand (or kids table), and is perfect for your living room, bedroom or office.

Majer Upholstered Sleeper Sofa

This minimal but unique sofa also functions as a bed, plus it has hidden armrest storage space.

Ane Upholstered Chaise Lounge

Here's your future reading spot, or the perfect perch for a zen moment with a nature view.

The Citizenry Hinoki Wood Side Table

These versatile side tables made in Japanese hinoki wood are stunning from every angle.

Japanese Wabi-Sabi Style Bird Nest Shape Lighting

Organic shapes like this geometric chandelier create a feeling of nature indoors.

EM Wabi Sabi Wave Sculptural Metal Chair with Cushion-Black

It's all in the details. From your dining room to your office, this curvy steel-frame chair is art that's functional too.