This One-Ingredient Beverage Is the New Coconut Water
When your energy levels are sapped, your first instinct may be to reach for a saccharine soda that hits your daily recommended caloric intake in a single sip. Instead of tapping your fridge for an artificial pick-me-up with ingredients no human can pronounce, why not tap the well of nature to quench your thirst? DRINKMaple is making a splash in the beverage industry with an all-natural, one-ingredient beverage that will satisfy your sweet tooth and meet your nutritional needs.
That’s right, tree sap is officially a thing. While maple production may evoke images of quaint, New England farmers boiling thick syrup, pure maple tree sap in its raw form is actually ground water that has been absorbed by a maple tree. This liquid is then tapped from the tree and filtered to produce a light, sweet and airy refreshment. Because DRINKMaple is tapped directly from the tree, the beverage is GMO-free, gluten-free and low in calories. Oh, and did we mention it has 46 naturally occurring nutrients?
While some consumers may sooner choose a popular vitamin- or flavor-infused water over the uncharted waters of maple sap, DRINKMaple’s philosophy is that the flavors that nature can produce are preferable to the artificial flavors concocted in a lab. In addition, DRINKMaple’s tapping process is not harmful to the maple trees themselves. And because maple trees must grow for approximately 40 years before they produce viable sap, DRINKMaple is able to engage in sustainable forestation practices.
DRINKMaple is currently sold in over 1,300 stores in the Northeast region, including Whole Foods. It is expanding to the Southwest next. With a growing number of health-savvy and environmentally-conscious consumers, we have a feeling that it won’t be long before DRINKMaple taps its way into a store near you.
Would you be up for a drink of maple tree sap? Let us know in the comments below!
(h/t AdWeek; photos via DRINKMaple)
