When it comes to procrastinating, we’re all about taking online quizzes — everything from which British actor is our soulmate and which animal we were in a past life, to which Taylor Swift song captures our essence. So it was only a matter of time before a delicious ad campaign came along and called our bluff. That’s just what the gelato makers at Talenti are doing with their “Flavorize Me” experience, which gives the brand access to your friend list in exchange for a strange flavor combination generated just for you.
“Even if your flavor is weird,” the site explains, “You’re a great person. You should probably just stay a person, rather than a flavor of gelato.” One of the flavors generated through the Flavorize Me campaign will eventually go into production. If your flavor happens to get selected, Talenti will give you the scoop (get it?) in mid-September.
The more social media accounts you connect, the weirder the flavors get. And, of course, if you’re weirded out at the prospect of giving a commercial brand access to your profile, you can always get your flavor and then reset your third-party app access in your account settings.
Now, back to those flavor combos. Corn Flake Mint Cinnamon Toast, anyone?
Did you try it? What’s your flavor? Spill in the comments below.