Is your Instagram feed getting a little tired? Consider adding a little design to your social (media) life in the form of gorgeous typography. From full-on fonts to hand-drawn sketches, these 12 typographers’ Instagram feeds will keep any letter-lover scrolling for days. Just a warning: They may make you want to put letters on EVERYTHING.
1. Victoria Rushton: Get ready for some voluptuous scripts and handwritten goodies. She’ll definitely make you want to revisit your signature, stat. (via victoriaalissia)
2. Matthew Tapia: Based out of Hawaii, this lettering master shares a lot of his own behind-the-scenes sketches in addition to killer vintage signage in paradise. (via matthewtapia)
3. Louise Fili: Her roots are in book jacket design, but since 1989, Fili has specialized in restaurant and package design from her own studio. You’ll love her eye for finding quirky, modern signage everywhere she goes. (via louisefili)
4. Jordan Metcalf: From intricate scripts to blocky sans serifs, all of Metcalf’s work has an air of drama to it. They’re the kind of letters you just get lost in. (via jordan_metcalf)
5. Mike Perry: First of all, he designed the title card for Broad City, which — even if he did nothing else — puts him on our “cool” radar. His entire feed is full of poppy color palettes, and his super fun illustration style is one that we just can’t get enough of. (via mikeperrystudio)
6. Erik Marinovich: Scrolling through his feed, you’ll think that the days of hand-painted signage never left. Marinovich puts soul into all his letters and it shows in every serif, crossbar and finial. (via erikmarinovich)
7. Jessica Hische: You may recognize her work from the delightfully spiraled script titles in Moonrise Kingdom or the covers of Penguin’s Drop Caps series. And there’s plenty more where that came from. Follow along so you don’t miss it! (via jessicahische)
8. Martina Flor: All the way from Berlin, Flor’s feed is full of typeface goodies (of the graphic and baked goods variety). She did some branding work for FontShop’s 25 Year Anniversary, and we have to say that we’ve never seen numbers look so sexy. (via martinaflor)
9. Kyle Read: It’s all about the little things. Read takes images of single swoon-worthy letters that he finds on anything from sidewalks to neon signs. He even posts type treasures (like this one) of his own from time to time. (via kyleread)
10. Jackson Alves: If you needed more motivation to learn calligraphy, look no further than this feed. These are the kind of letters that will make your heart melt. (via jackdzn)
11. Keith Tatum: Talk about throwback. This letter master takes his style from great vintage packaging finds and shares photos of his own work and type discoveries. (via thetypehunter)
12. Dave Foster: Foster’s work is a practice in classiness. His letters look like they deserve bow ties, and his feed is full of similar inspiration he finds in signage around his home in Sydney, Australia. (via fostertype)
Think fast: Serif or a sans serif? Let us in on your deep love for font types in the comments… or on Instagram!
Getting the word out about your brand takes time, drive, and ingenuity. And it doesn't come easy for many entrepreneurs. As part of our collaboration with Office Depot, we're chatting with Selfmade alum Taylor Morgan McPherson, founder of Sustainable Sparkle Bar, about ways in which she scored press as a solo startup brand and what she learned from Selfmade to take her brand marketing up a notch.
B + C: How did you know Sustainable Sparkle Bar was your business to start?
Glitter has always been my thing, so when I started my event company I decided to make it my niche. I started telling people I threw glitter-themed parties where people would get sparkled with glitter body art and makeup. Six months after that I applied to my first festival and to work with SUR restaurant in West Hollywood.
B + C: What's one strategy that's helped you start your business?
I honestly can't say that I've had a specific strategy that I've followed when it comes to getting my business off the ground. I have a PR background so I was just constantly pitching new business and posting on social media.
B + C: What's the biggest challenge you face as a small business owner?
I would say creating a stable income and revenue stream. With a seasonal, event-based business it can be very up and down.
B + C: What was your most valuable takeaway from Selfmade?
The relationships I made and the push to start an email database.
B + C: How do you stay motivated?
I love what I do and I believe in myself 100%. Staying motivated isn't the hard part. Pushing myself to do the work and staying accountable is the hard part.
B + C: What's your best organizational tip? Do you use any apps that help you manage your business?
I keep multiple to-do lists, hand-written and digital. I also tell clients and partners that I will have something to them by a certain time or day so I have to stick to it.
B + C: What's one piece of advice you would give to female entrepreneurs on the brink of starting?
Just do it, take the leap. And don't worry about what anyone else says to thinks.
B + C: Who inspires you in the entrepreneurial space?
Issa Rae, I'm so inspired by everything that she's created being a creative and a black woman. It's my dream to have my own show one day based on my life and where I give advice and talk about the world. She's doing it and making people laugh and giving people joy. And it's based in LA. Watching Insecure only further cemented my dreams of wanting to live in LA.
B + C: How did you hear about the Office Depot scholarship?
One of my friends that I met through Camp No Counselors saw an IG ad for it and nominated me.
B + C: What has receiving the scholarship to Selfmade done to help you start/grow your business?
It's completely helped me level up and take my business to another level. Selfmade helped me host my first virtual event and taught me how to set up my website to sell tickets to events and get RSVPs.
B + C: How have Office Depot services or products helped you accomplish more in your business?
I got new cards to send in all of my orders with my discount code on them. I also bought a really cool 4K camera that I now use for my social media.
Thanks Taylor! You really know how to sparkle. We love her colorful, creative vibe. You can follow Sustainable Sparkle Bar on Instagram @sustainablesparklebar.
Let Office Depot OfficeMax help you stand out in the crowd. From signs, posters & banners to promote your business, to marketing materials to keep your customers informed, Office Depot OfficeMax offers a full suite of business services & solutions to help you & your business get noticed.
Head to Office Depot's Selfmade page to check out even more amazing business resources (and discounts!) to help you accomplish more on your entrepreneurial journey. These offers are available for a limited time only, so be sure to take advantage of all this goodness while supplies last. Want to join the next Selfmade cohort this summer? Check out all of the scholarship details right here.
