From natural makeup tutorials聽to risk-taking聽music festival looks, makeup is an integral part of many women鈥檚 lives and聽can bring creativity into their morning routines. But feeling like you聽need聽to spend聽five, 10, 20, or even more minutes of prep before your first cup of coffee聽costs time and money. It鈥檚 a standard聽women are expected to meet鈥 and some may be over it.

<> on May 16, 2016 in New York City.

A couple of weeks ago, Alicia Keys published a piece聽in Lenny Letter about this very fact. In it, she announced that she鈥檚 taken a plunge many women might never even have considered: she鈥檚 no longer wearing makeup. Not just for the odd celebrity-favorite #nomakeupselfie, but all the time. Is this the new trend? Should we all follow suit?

鈥淒oes it start somewhere in second grade after picture day when you wear your frizzy hair out 鈥檆ause your mama says it鈥檚 beautiful but all your 鈥榝riends鈥 laugh at you?鈥 she writes. 鈥淥r how about in junior high school? Where all the 鈥榩retty鈥 girls are wearing lipstick and eyeliner and mascara.鈥

Alicia鈥檚 note on Lenny Letter brings up many powerful points about how聽we are raised to look a certain way, and to feel like we鈥檙e not good enough if we聽don鈥檛 meet those standards. And as she points out early on, the look we鈥檙e all taught to aspire to is one only a small fraction of women naturally embody: thin, white women with symmetrical faces and flowing locks.

Because of those standards, going makeup-free might be easier for some of us (that is, those of us who fall within the traditional idea of 鈥渂eauty鈥) than others. Freeing yourself from any self-imposed requirement to wear makeup, the way Alicia has, is a strong step, and one you would think the world would聽applaud.聽Unfortunately, it seems we may not be there yet. Last week, rapper Lil Mama posted a makeup-free selfie from a vacation in Mexico. After it made the rounds on Twitter and was subject to some not-so-nice feedback, Lil Mama took down the photo and posted the following:

While there may be more women聽out there ready to jump on the no-makeup train, it looks like some of us have some work to do to聽create a world where women can feel free to express who they are, however they choose to do it.

How do you feel about Alicia Keys鈥 no-makeup move? Tweet us at @BritandCo!

(Photo via Brad Barket/Getty Images)