And she could announce it with Travis Kelce. 👀
Taylor Swift Could Be Announcing New Album 'Karma' This Week — & Everyone's Losing It.

Chloe Williams serves as B+C’s Entertainment Editor and resident Taylor Swift expert. Whether she’s writing a movie review or interviewing the stars of the latest hit show, Chloe loves exploring why stories inspire us. You can see her work published in BuzzFeed, Coastal Review, and North Beach Sun. When she’s not writing, Chloe’s probably watching a Marvel movie with a cherry coke or texting her sister about the latest celebrity news. Say hi at @thechloewilliams on Insta and @popculturechlo on Twitter!
While I cannot see the future, I did accurately predict Taylor Swift's new album when she started walking around NYC in the cutest academia outfits during the spring of 2023. It was giving college professor, it was giving Tumblr, and most importantly, it was giving The Tortured Poets Department. The album dropped on April 19, 2024, and while Swifties are busy whipping up Taylor Swift cocktails and chai cookies, Taylor's been giving us a ton of Easter eggs I think are already pointing us to TS12. And TaylorNation just gave us the biggest Easter egg of all.
Here's everything you need to know about Taylor Swift's new album TS12 — and whether it's actually Karma.
Is Taylor Swift releasing a new album?
On August 11, TaylorNation (Taylor's official news account) posted photos of the singer in all orange, saying, "Thinking about when she said 'See you next era…' ❤️🔥."
"The orange. The 12 slides. YOU KNOW WHAT YOU DID," one Instagram user commented on the post, while another said, "OH MY GOD IS THIS REALLY HAPPENING!??? 🧡"
And the fact they posted at 9:12 on the dot, and one photo features Sabrina Carpenter? Fans are wondering if she'll release new music on September 12, and that there could be a Sabrina collaboration.
Travis Kelce's podcast New Heights teased a very special guest on this week's August 13 episode (with a sparkly orange background), and apparently Taylor's headshot fits in the empty space. I wouldn't be surprised if she made an announcement on the air!
Is TS12 Karma?

UMG/Taylor Swift/YouTube
In case you don't know what Taylor Swift's Karma is, let me catch you up. Before we got "Karma" on Midnights, Swifties believe we were supposed to get a rock album after 1989 called Karma, represented by the color orange. But when the drama with Kim Kardashian and Kanye West spiraled out of control, we got Reputation instead.
Taylor Swift has been teasing the theoretical album every since; She added the title into her "The Man" music video in 2020, and featured an orange door at the end of the Eras Tour. And on June 2, during her show in Lyon, France, she came onstage wearing a fully orange set for the first time, instead of mismatched colors.
During the surprise song set, Taylor played "Glitch" and "Everything Has Changed," potentially signaling that we should, well, expect things to change soon!
My favorite theory so far points out "the concept of another taylor swift fall album with the same vibes as red but instead all about a true love instead of a true heartbreak………." yeah I'm crying.
What are all the 2's Taylor Swift keeps referencing?

Taylor Swift/UMG/YouTube
After holding up a lot of number 3's throughout the Midnights era, Taylor Swift was intentionally referencing the number 2 during The Tortured Poets Department. She's played mashups of two different surprise songs, held up a two during her Grammys acceptance speech, and there was a countdown on her site that ended at 2PM EST ahead of the TTPD release. Mix in the peace sign & double book copies at the TTPD library installation AND one of her tweets, and it's clear that the number 2 and TTPD are now inseparable!
While Taylor Swift did end up giving us a double album the night TTPD dropped, I do think this is all part of something even bigger. From the pocket watch in the "Bejeweled" music video promising "exile ends in 3...2...1..." to a new TTPD video showing Taylor's completed two out of three tallies (plus the viral "321" error message on Taylor's website), IMO, it's clear we're in the middle of a countdown.
If Midnights was 3 and The Tortured Poets Department is 2, then my guess is that TS12 will feature endless references to the number 1. And then Taylor will release the album that is arguably one of her most important: TS13.
What does 13 mean for Taylor Swift?

Larry Busacca/Getty Images
13 is a very important number for Taylor Swift. Her birthday is on December 13, and she told MTV 13 is her lucky number because "I turned 13 on Friday the 13th. My first album went gold in 13 weeks. My first No. 1 song had a 13-second intro. Every time I’ve won an award I’ve been seated in either the 13th seat, the 13th row, the 13th section or row M, which is the 13th letter."
Since the beginning of her career, Taylor Swift has paid special attention to the number, which totally warrants a huge countdown to TS13.
What is the TS12 album?

Matt Winkelmeyer/Getty Images
Considering we're still in the Tortured Poets Department era, we don't have any official info on TS12 yet. But just like the shift from Midnights' 70s vibe to Taylor Swift's current Ralph Lauren-esque outfits signaled the beginning of TS11, any more aesthetic shakeups later this year or next year could signal a new era.
I've been paying special attention to the specific mix of sophisticated yet casual outfits she's been giving us recently (all the denim, name brands, corsets, etc.) It's giving chic, elevated, and relatable in a very urban way. I love it!
What's with all the plane references?

Big Machine Records/YouTube
In addition to all the numbers, there's one other thing Taylor has referenced the last few years: planes. She's name-dropped everything from manifests and co-pilots to timetables (which charts departures and arrivals of planes, buses, and trains), and @heather.hypnotic on TikTok ties everything into the "Look What You Made Me Do?" music video.
At the end of the music video, a number of different Taylors from different eras stand in front of a plane with "Reputation" written across the side. "Call it the lost album, call it the Karma album, call it the original TS6, I think this is the one [in the countdown]," Heather says.
Whether TS12 is the supposedly unreleased rock album Swifties have dubbed Karma, or a separate album entirely, Taylor is definitely cooking up something!
What is Taylor Swift's newest release?

UMG/Taylor Swift
Taylor Swift's newest album after 1989 (Taylor's Version) is The Tortured Poets Department, which dropped on April 19, 2024. Based on the pattern of two re-recordings then one new album she's set up, it looks like we could get Reputation (Taylor's Version), Taylor Swift (Taylor's Version), and then TS12! But we know Taylor loves to shake things up, so she could totally pivot!
What are the 4 unreleased Taylor songs?

Terry Wyatt/Getty Images
The original edition of The Tortured Poets Department has four deluxe songs: "The Manuscript," "The Bolter," "The Albatross," and "The Black Dog."
Do you think Taylor Swift has already planned the TS12 era? Do you think she's counting down to something bigger? Let us know on Facebook and check out The Taylor Swift Boyfriends You Love, And The Ones You Didn't Know She Dated for even more info on your favorite popstar.
Lead image via UMG/Taylor Swift
This post has been updated.



















