Topshop + Pinterest Is the Most Creative Shopping Collab You’ve Seen Yet
Categories: Tech

Topshop + Pinterest Is the Most Creative Shopping Collab You’ve Seen Yet

Admit it, you wish you were attending NYFW. Thanks to tech even if we’re thousands of miles away from the tents we can still feel a part of the style scene. Lauren Conrad streamed her show online, Instagram has a dedicated page and now Topshop is making all of next season’s trends easily shoppable.

The Brit-based company just debuted its fashionable collab with Pinterest, the Pinterest Palette. Taking a Pantone approach, this digital experience plays up color inspo big time.

With this Topshop x Pinterest team-up Pinterest Palettes will be “showcasing emerging color palettes from SS16 Fashion Weeks (New York, London, Milan and Paris) and making them shoppable right now.” That’s happening by a scan and analyzation of your Pinterest Board to determine the common colors throughout, resulting in your very own Pinterest color palette full of shoppable Topshop items ready for checkout immediately. We’re getting ever closer to a Clueless closet.

Not into your own personalized palette? Topshop has plenty of pre-made color schemes ranging in categories like street style, in detail and about town. Pick the color spectrum that speaks most to your personal style and get to shopping while keeping your fingers crossed for other companies to release similar Pinterest tech for home decor and recipe palette generators.

What is your color DNA according to Topshop’s Pinterest Palette? Let us know in the comments.

(Photo via @topshop)