We know you love LaCroix (even designing your very own can), but are you pronouncing it right? If you鈥檝e been calling it 鈥淟ah-Crwah,鈥 then you鈥檝e been saying it totally wrong. In fact, it鈥檚 鈥淟a-Croy:鈥 鈥淚t rhymes with 鈥榚njoy鈥欌 the website tells us. But that鈥檚 not the only thing you鈥檝e been mispronouncing. According to Ross and Kathryn Petras, authors of You鈥檙e Saying It Wrong: A Pronunciation Guide to the 150 Most Commonly Mispronounced Words and Their Tangled Histories of Misuse, some of the most common foods, brands, fashion designers and locations may not be said exactly as you think. In fact, they may not sound AT ALL like you think. Let us blow your minds!

Check out these words and how to actually say 鈥榚m.

A?ai smoothie studio shot


a莽a铆: ah-sigh-EE

b谩nh m矛: bahn MEE

bouillon: BOOL-yen or BOOL-yon (with a very light l sound)

bruschetta: broo-SKEH-tah

endive: EN-dive or AHN-deev

gyro: YEE-roh

kefir: kuh-FEER

ph峄: fuh

quinoa: KEEN-wah


Fage: FAH-yay

Hoegaarden: HOO-gar-duhn

Laphroaig: la-FROYG

Mo毛t & Chandon: Mwett eh SHA(n)-doh

Stolichnaya: stoh-LEECH-nye-a


Bulgari: BUHL-guh-ree

Givenchy: zhee-VON-she

Herm猫s: AIR-mehz

Ralph Lauren: LOR-uhn [not lor-EN]

Louboutin: loo-boo-TAH(n), with a soft n

Yves Saint Laurent: eev sahn LOR-uhn

Louis Vuitton: LOO-ee VWEE-tah(n), with a soft n


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Budapest: boo-da-PESHT

Colombia: co-LOHM-bee-ya

Qatar: kuh-tahr

Uranus: YOOR-uh-nuss

Which words have you been saying wrong? Tweet us @BritandCo!

(h/t The Atlantic; photos via Getty)