Women Do More Work Than Men, but This Is Why They’re Not Getting Promoted

Oct 17, 2018

It should hardly come as a surprise that we ladies know how to hustle on the job. While women still earn far less money than men and are underrepresented in leadership roles at many organizations, there’s no question that we know how to make serious contributions to our teams.

Per the productivity platform Hive’s recent State of the Workplace Gender Report, women contribute to 10 percent more completed actions across workspaces, as compared to the men they work with. This is despite the fact that women are given more work — 55 percent of tasks are assigned to women, while 45 percent of tasks are assigned to men (and both genders complete about 66 percent of tasks they’re asked to do).

“Our findings indicate that women are still taking on and being assigned more work,” Hive’s director of marketing Pooja Hoffman says. “If this is the case, it is important to look at why there are fewer women in senior roles. Research has shown there is a disconnect between the type of work women are being assigned, the amount of work they are completing, and other factors which could ultimately impact the number of women in the C-suite.”

A core problem for women at the workplace, per the Hive data, is that they’re typically assigned more non-promotable assignments than their male counterparts. Administrative projects, extra paperwork, and departmental party planning, for example, may contribute to the organization overall, but they don’t do anything to help advance an individual’s career. While women may accomplish 10 percent more than men do on the job, much of that work falls into this non-promotable category, which is partly why there’s still such a lack of representation for women in leadership roles at many companies.

“These non-promotable tasks don’t lead to advancement, and are instead put on women’s plates, often by default,” Hoffman tells us. “This is an important push-pull situation that all employees and employers need to be made aware of. Women are eager for advancement and want to break the glass ceiling, so they often say ‘yes’ to more tasks than they say ‘no’ to, even if they end up being non-promotable.”

If you’re reading this and thinking it sounds all too familiar, Hoffman recommends that you focus on impactful tasks as much as possible. Identify the projects on your to-do list that, when completed, really have the potential to make an impression on your boss and move your career forward, then focus on those tasks. It may be tricky to turn down those non-promotable assignments (especially if you’re already in the habit of accepting them), but you can get more intentional about your time management and allow those items to fall to the bottom of your to-do list. In time, saying “no” should become easier too.

“It is important to identify high-impact opportunities that affect the bottom line, while learning to say no to work that doesn’t,” Hoffman says. “It is also crucial to track this work, share successes publicly with your company, and bring your accomplishments to your performance reviews when discussing promotions.”

If you’re going to find yourself contributing more than your male colleagues to your organization — and, according to Hive’s data, this is probably going to be the case — you might as well do whatever you can to make sure you’re getting recognized for it. It’s not necessarily about doing less work, but it’s about choosing the right work to do.

How do you stay focused at the office? Tweet us @BritandCo.

(Photo via Getty)

10 Unexpected Lessons I Learned From A Career Coach

My first career out of college was as a matchmaker. Not exactly something you get a degree in (I studied musical theatre and psychology at NYU), but fate had a different plan for me. But ultimately, I found my purpose at 21: making meaningful connections would be a theme throughout my entire career — up to my current role at Liminal.

After 5 years, I transitioned from my role as cupid, to fostering connections at a larger scale as a community builder — building social clubs, organizing retreats and conferences, then launching my own tech companies in the self-development space. A few years ago, I worked on a platform inspiring women to open their homes for group coaching and workshops. But, the moment the world shut down during the pandemic, so did my company.

My team and I worked around the clock to keep the lights on, and 9 months later, with two weeks of payroll left, we raised $3.5 million in venture funding. To add to the whirlwind, I also went unexpectedly viral on LinkedIn with my first ever post reaching 20 million views. All of this happened in 30 days. The pendulum swung so fast from almost heartbreak to exhilaration it left me feeling emotionally whiplashed. I was running on fumes, at the starting line.

Enter a career coach.

Serendipity led me to this career coach. It felt like fate — within just two days, his name came up in conversations with four different people.

I cried after our first session. I suddenly didn’t feel alone in all the responsibility I was carrying as a solo founder.

3 years later and we’re still working together. He helped me through the pandemic, my company pivot, and navigating difficult conversations with my team. He’s built up my confidence, and reminded me who I am and my worth in moments I felt lost. He’s held me accountable to my vision and taught me how to make decisions with clarity and ease.

The lessons he’s taught me have turned me into a leader and person I am proud of. Before I started working with him I was a young woman, navigating imposter syndrome, playing the role of what I thought a leader should look like. Today I carry a quiet strength and confidence as the leader I was meant to become.

Is a career coach really worth it?

Photo by RDNE Stock project / PEXELS

I believe everyone needs and deserves a career coach.

We spend 1/3 of our lives at work — sometimes more — and usually don’t have formal guidance on how to navigate our transitions and limiting beliefs throughout.

I'm often asked about the difference between a therapist and a coach, and how to choose between them. My simplest answer is that therapists focus on how your past has influenced your current situation, while coaches guide you from the present to where you want to be in the future.

Here’s a non-exhaustive cheat sheet to know if a career coach is right for you:

You’re unhappy with your current job but have no idea what you would do next.
You're navigating limiting beliefs in your current role that are holding you back.
You struggle to accomplish goals that you care about.
You are navigating a challenging situation with a coworker.
You want to develop yourself as a leader, either in your own company or within your organization.
You want to discover your purpose to make the most of your time on this planet.

What should you expect from a career coach?

Photo by Anna Shvets / PEXELS

I remember my coach telling me early on that a leader is anyone who can share a vision of the future that’s so inspiring, someone wants to follow them there. With this definition I see us all as leaders — whether in the traditional, professional sense or simply in leading our own lives and being in relationships with others.

While I can't predict what every career coach can offer, here are the 10 lessons that completely changed the way I lead, plus 10 questions you can use to reflect and integrate these lessons into your daily life:

These lessons will help you:

Be the leader of your own life journey
Lead with care and clarity
Make genuine connections
Realize that becoming a leader is a fast track to personal growth

Photo by Alexander Suhorucov / PEXELS

1. Trust is built in a context of care

Whether it’s with people you work with, or in your personal life, make what you care about known — needs, wants, desires, values. You can’t expect someone else to know them if you don’t clearly communicate them. And, make sure you make it known that you want to know theirs, too.

2. Riots start in the stands

There are 2 types of people: the people on the field, and the people in the stands. Find the people who want to be on the field with you. Rolling up their sleeves and doing the work — this might be at work in the trenches of your start up or in a romantic relationship. You won’t get far if you’re on the field alone surrounded by people in the stands.

Photo by RF._.studio / PEXELS

3. We live in a mirroring reality

Our external reality is a projection of our inner reality. When we offer kindness and compassion, we receive kindness and compassion. When we offer criticism or judgment, we receive that, too.

4. Curiosity is the emergency break to judgment

If your “mood elevator” is falling, curiosity is the fast track to lift it. In these moments, you can say something like: I notice I’m being judgmental, I wonder what that’s about? Then start to list things that have come up for you that you’re reacting to. Maybe you spent a little too much time on social media, or a colleague cut you off while you were talking and suddenly you’re in a reactive state. This is human. Use curiosity to get back on track.

Photo by cottonbro studio / PEXELS

5. Clarity is kindness.

Being clear and direct with others is a way to show respect and consideration. Ambiguity can create stress and uncertainty, but when we are clear we give others a sense of stability. This is a form of kindness. And if you feel unclear, communicate that and see where it goes.

6. Being someone’s fan is > anything else.

Sadly, we live in a culture where people get more attention for spewing their criticism at each other publicly than when we lift each other up. Seeing people tear each other down, whether it’s on social media, in relationships, or during meetings breaks my heart. Especially, when I’ve seen without fail, the positive impact offering admiration and support has on someone’s confidence and overall growth.

While I don’t blame people for the system that has normalized this behavior, I urge us all to do what we can to break free from it and do the inner work to heal our insecurities and fears, and celebrate each other’s unique gifts.

Photo by Antoni Shkraba / PEXELS

7. You can’t work harder for someone than they can for themselves.

“Help 49%” is something a mentor said to me a long time ago. As a leader, I’ve learned this time and time again. You can’t want something for someone that they don’t intrinsically want for themselves.

This applies to every type of relationship we have, both professionally and personally. You can’t help someone until they decided that growth is their priority. It’s up to you if you want to stick around patiently during that time or move on.

8. Love is allowing the other person — and yourself — to be whole.

This one really is about accepting and seeing people for who they are, not what we want them to be. As a leader, I try to see each person I work with as a whole, unique being and accept them fully as that person. Which means it’s my job to make sure I am not projecting onto them the person I want them to be as they grow.

The root of this wisdom lies in attachment theory, and while this line of thinking is usually strictly applied to romantic relationships, I think it’s useful for all relation aspects of our lives.

Photo by Kindel Media / PEXELS

9. If you need to win every fight, then you’ll be surrounded by people who are always defeated.

I often say the only competition anyone should be in is with themselves. The ego trap I’ve seen many people fall into, when choosing a romantic partner or building out their team, is subconsciously choosing people they can feel important or powerful around versus challenged by.

10. People need to be pointed to their own resiliency.

It’s fascinating to me how easily people forget their own capacity and strength. We have and continue to overcome a great deal as humans in this lifetime.

As a leader and friend, I've learned how important it is to remind people of their proven ability to bounce back, adapt, and recover from challenging situations or setbacks. As someone who’s worked with a therapist for decades and is professionally embedded in the mental health space, I initially underestimated the transformative power of a career coach.

However, my experience has been nothing short of revelatory, upgrading every facet of my life. My coach has been instrumental in helping me create a life I’m excited to wake up to. This journey was the catalyst for founding Liminal — the company I now head up – because I understand how hard it is to find the right coach at the right price point. Motivated by my own experience, I built the bridge, ensuring others could also access this life-altering guidance.

Taylor Swift's $24 Accessory Was A "thanK you aIMee" Easter Egg The Whole Time

If you're a Taylor Swift fan, then you probably know about Taylor Swift & Kim Kardashian's history. What started as Kanye West interrupting Taylor's acceptance speech at the 2009 VMAs — a moment that altered the course of pop culture history — spiraled into a very public feud that gave us Reputation and always seems to reappear in a new form. And after the release of The Tortured Poets Department, Swifties think we've got another piece of the puzzle with Taylor's new song "thanK you aIMee."

In true Taylor fashion, the popstar actually hinted at the song in October 2023 when she wore a $24 clip from Anthropologie called the "Aimee" clip! She loves to add all kinds of clues and references within her outfits, and I love that this one is so affordable. Here's everything you need to know. Don't forget to check out Every Pop Culture Reference In Taylor Swift's The Tortured Poets Department.

Is "thanK you aIMee" actually about Taylor Swift & Kim Kardashian?

Image via Big Machine Records/YouTube

There is plenty of evidence suggesting "thanK you aIMee" is about Kim Kardashian & Taylor Swift. The first and most obvious is that the title of the song only has three letters capitalized: "KIM." The song talks about "Aimee" (who Taylor admits actually has a different name in real life), a bully figure who beats Taylor's spirit "black and blue."

In the summer of 2016, Kanye West (Kim's husband at the time) released his song "Famous," in which he takes total credit for Taylor's fame following the 2009 VMAs incident. Taylor claimed she never gave him permission to call her a bitch in the song, a video leak from Kim seemed to show the opposite (the video turned out to be edited). At the time, Kim even told GQ that “[Taylor] totally knew that that was coming out. She wanted to all of a sudden act like she didn’t.”

#TaylorSwiftIsOverParty started trending on Twitter, Taylor Swift deleted all social media and stopped doing interviews for three years, then returned with a vengeance on the "Look What You Made Me Do" music video in 2017. The video starts off with a zombie Taylor burying the "nicer" version of herself.

Taylor Swift's "thanK you aIMee" mentions "It wasn't a fair fight or a clean kill // Each time that Aimee stomped across my gravе // And then she wrote hеadlines // In the local paper, laughing at each baby step I'd take." If you ask me, it definitely sounds like a reference to the music video and maybe even Kim's interviews.

Why does "thanK you aIMee" have random capital letters?

Image via Monica Schipper/Getty Images

Taylor Swift loves hiding clues in her titles, lyrics, and messages. And historically, she's hidden words by using random capital letters. That means "thanK you aIMee" is supposed to draw our eyes to "KIM."

The Lyrics To "thanK you aIMee"

Image via Larry Busacca/Getty Images for NARAS

Verse 1: When I picture my hometown // There's a bronze spray-tanned statue of you // And a plaque underneath it // That threatens to push me down the stairs at our school

Pre-Chorus: And it was always the same searing pain // But I dreamed that, one day, I could say

Chorus: All that time you were throwin' punches, I was buildin' somethin' // And I can't forgive the way you made me feel // Screamed, "F*ck you, Aimee" to the night sky as the blood was gushin' // But I can't forget the way you made me heal

Verse 2: And it wasn't a fair fight or a clean kill // Each time that Aimee stomped across my gravе // And then she wrote hеadlines // In the local paper, laughing at each baby step I'd take

Pre-Chorus: And it was always the same searing pain // But I prayed that, one day, I could say

Image via Christopher Polk/Getty Images

Chorus: All that time you were throwin' punches, I was buildin' somethin' // And I couldn't wait to show you it was real // Screamed, "F*ck you, Aimee" to the night sky as the blood was gushin' // But I can't forget the way you made me heal // Everyone knows that my mother is a saintly woman // But she used to say she wished that you were dead // I pushed each boulder up the hill // Your words are still just ringing in my head, ringing in my head

Verse 3: I wrote a thousand songs that you find uncool // I built a legacy, which you can't undo // But when I count the scars, there's a moment of truth // That there wouldn't be this if there hadn't been you

Bridge: And maybe you've reframed it // And in your mind, you never beat my spirit black and blue // I don't think you've changed much // And so I changed your name and any real defining clues // And one day, your kid comes home singin' // A song that only us two is gonna know is about you, 'cause

Image via Dimitrios Kambouris/Getty Images

Chorus: All that time you were throwin' punches, it was all for nothin' // And our town, it looks so small from way up here // Screamed, "Thank you, Aimee" to the night sky and the stars are stunnin' // 'Cause I can't forget the way you made me heal // Everyone knows that my mother is a saintly woman // But she used to say she wished that you were dead // So I pushed each boulder up that hill // Your words were still just ringin' in my head, ringin' in my head

Outro: Thank you, Aimee // Thank you, Aimee

Do you think "thanK you aIMee" is referencing the feud between Taylor Swift & Kim Kardashian? After you listen again, check out All Of Taylor Swift's Albums, Ranked!

Lead images via Dimitrios Kambouris/Monica Schipper/Getty Images

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A Creative’s Handbook For Turning Your Hobby Into A Career

Intuit TurboTax

From fashion to home decor to DIY and family content, our friend Steffy does it all – from the comfort of her home. She has built a loyal following doing what she loves and inspires us through her creativity on so many levels. But overnight success isn’t a thing and she has worked hard over the last decade to get where she is today – running a successful creative business full-time. Thanks to getting help on the tax front with TurboTax and expanding her niche, Steffy shares how she built her online business in this fun reel for creatives looking to do the same!

Turning your hobby into a career can take a little trial and error, a lot of resilience, and some good business sense. TurboTax can help you make your moves count so you can focus on what you do best! Whether TurboTax experts prepare your tax return or you do it yourself, they guarantee their calculations are always 100 percent accurate, or they’ll pay any penalties.

If you’re a creative person looking to take your hobby to the next level, here are tips for getting started and growing your business.

Choose your focus: Before Steffy started focusing on the DIY aspect of her business, her niche was in fashion, mostly vintage fashion, which helped her build a following who loved her aesthetic. “My first big win was I booked a blog a month with a major fashion brand. It was the first time I realized that big companies are paying attention to people on the Internet,” says Steffy. “Over time, working with brands just legitimized what I was doing and made me feel like, yes, this is fun, and yes, this is something that is still a hobby, but also there's a future in it as my business.”

Set clear goals: Define your career goals – actually write them down – and create a roadmap for achieving them. Set short-term and long-term goals that are SMART: specific, measurable, achievable, relevant, and time-bound. Set reasonable dates for achieving those goals and stick to them!

Create a personal brand: Establishing a strong personal brand that feels unique to you and your target audience can help you stand out in a crowded space. Make sure it’s clear what you do from your branding and what services you offer.

Develop a business mindset: Brush up on budgeting, marketing, sales, and customer service to understand how best to monetize your passion. “My first challenge was tax wise,” says Steffy. After getting hit with a big tax bill at the end of year, Steffy realized that she had to pay quarterly taxes as a freelancer to avoid hefty fees. “When you work for yourself, you're thinking you're making all this income, but really a lot of it goes back to the state and the government, and you have to really be on top of that.” TurboTax experts can help you determine all of your deductions as a freelancer and entrepreneur while helping you get your max refund.

Scale wisely: Do you invest in hiring help or do you stay small? That’s a question solopreneurs often struggle with. “I hit a certain point where I realized that I did need help. I'm still working through what that help looks like. I have a part-time employee, but I always grapple with whether I need more hours and more hands on deck,” says Steffy. Balance your creative life by contracting out the responsibilities that take up a lot of your time and that you don’t necessarily enjoy doing. Wearing too many hats can take away from your talents and lead to burnout so get help when you need it, like tax time, but choose wisely where you invest your time and money.

Adapt as you grow: Once you start to gain traction, adjust and adapt your business plan to suit your growing needs. “I was already doing DIY projects behind the scenes, but I just thought, it's not my niche. People won't be interested in this,” says Steffy about transitioning her fashion-focused brand to her other hobbies. “Then I filmed one video of DIY, peel-and-stick wallpaper, and it went viral. That's what made me realize that maybe people do come to me for my fashion, but that my fashion sense trickles down into all aspects of my life, including how I decorate.” That led Steffy to eventually writing a home decor book A Home for Every Season. “It just shifted my business completely,” she says.

Connect with other creatives: Being a solopreneur can be lonely. You have friends and family but they may not understand your business struggles. That’s where a creative community comes in. “A community definitely helps even just to have comradery and bounce ideas off of each other,” says Steffy, who often shares content with other influencers. “We're all on the Internet and then getting together and creating content and sharing it, it definitely helps lift everyone up.”

Consistently show up. Consistency is key to building a following and accomplishing your goals. “The biggest tip I would have is to just get up and do it every day,” says Steffy. “You have to have a strong foundation yourself to grow and just keep coming up with new ideas and trying new things and just showing up, not necessarily every day, but a few times a week, for your audience and trying to inspire them and be creative.”

Photos: Courtesy of Steffy.

Running a business or thinking about starting one? Make your moves count with TurboTax!*

*Experts only available with TurboTax Live. See details at turbotax.com/guarantees

Kim Kardashian Can’t Watch Herself On AHS: Delicate And The Reason Is So Relatable

Fans who were left on the edge of their seats after watching the first part of AHS: Delicate last year won't have to wait longer for part two! Emma Roberts and Kim Kardashian are gearing up to pick up where their characters left off, and sinister twists are about to get much darker. While we know the focus revolves around their interactions, we can't wait to see how Gilmore Girls star Matt Czuchry fits into what's sure to be a big reveal.

Read on for a mini recap of part one of AHS: Delicateand learn all the juicy details about part two!

Recap of Kim Kardashian's involvement in AHS: Delicate

Image via FX Networks

Kim Kardashian as 'Siobhan' in "American Horror Story: Delicate"

As good as Kim Kardashian is as the icy publicist Siobhan on AHS: Delicate, don't expect her to watch herself onscreen. She appeared on Jimmy Kimmel Live yesterday and explained why she hasn't seen herself in clips of the show when Jimmy Kimmel played and unsettling one.

Her character can be seen intimidating a fertility doctor to do her bidding as she pierces the top of his neck with a long orange fingernail. She smiled before saying "It's so funny, I can't watch it back," and then added, "I get so nervous."

She even talked about the difference between filming for TV and working as an actual actress. She said, "I called my sisters and I go, 'Guys. You — not to say you'd ever want to get into acting — but you are so lucky you can wake up and just, we can sit in bed and film, and you don't have to get up...like there is no schedule."

However, it seems like the budding actress took her new schedule in stride because Star Trek actor and AHS co-star Zachary Quinto applauded Kardashian’s acting chops.

“I did a cameo on this season of ‘American Horror Story’ and I got to meet her,” the actor told People. “She was so lovely and warm and, really, I don’t think she needs my advice.” Quinto added, sharing that Kardashian, was “really in her element” on set and he was “really impressed by her spirit and her openness…I really look forward to seeing this season because I think she’s gonna do a wonderful job.”

Recap of AHS: Delicate Part 1

Image via FX Networks

The first part of AHS: Delicate premiered on FX September 20, 2023 and centered around actress Anna Victoria Alcott's desire to become a mother. Played by Emma Roberts, viewers watched as her husband Dexter Harding (played by Matt Czuchry) was supportive of her IVF procedure so the couple could conceive their first child. Despite the previous struggles, the procedure is a success and the happy couple learn they have a baby on the way.

However, things go horribly wrong when Anna starts being followed and eventually experiences a violent miscarriage during her first trimester. Somehow the baby actually survives, but Anna still experiences a series of strange hallucinations and events. From losing her hair to vomiting a foreign object, she starts to wonder if something is wrong with her baby. There's also the fact that she told her publicist Siobhan (played by Kim Kardashian) that she'd do anything to remain at the top of the her career.

What's revealed is that a baby cult does exist and Dexter's dead first wife knew all about it. However, the cult still looks at him as a threat so it's only a matter of time before they close in.

If you need a refresher, catch up on the first part of AHS: Delicate on Hulu and be sure to check out the eery trailer for a look at part two! Also, get your hands on a copy of Danielle Valentine’s novel Delicate Condition to see how the story truly unfolds.

Watch The Official Trailer For AHS: Delicate Part 2

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American Horror Story: Delicate Part Two | Official Trailer - Emma Roberts, Kim Kardashian | FX

We suspected Siobhan may have a darker role than Anna thinks and the trailer confirms it. As Anna gets further along in her pregnancy, it's hinted that her growing baby may not be 'normal' and there's nothing she'll be able to do about it.

We're crossing our fingers for Anna and Dexter, but the baby cult may have the final say in AHS: Delicate Part 2.

The first portion of AHS: Delicate Part 2 premiered on FX April 3, 2024, but the series will come to a close beginning April 24. All we can say is things are about to get extremely bumpy 👀.

What do you think will happen during the final moments of AHS: Delicate Part 2? Let us know in the comments!

Stay updated on the latest entertainment news with Brit + Co.

This post has been updated.

Header image via FX Networks

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Move Over Lavender Haze, Lilac Is The Superior Color For Spring

We know that Taylor just released The Tortured Poets Department, sending the internet (and us) into a frenzy to decipher her lyrics and determine who is the subject of each song (we're looking at you, Matty). But we’re still stuck on her last album, Midnights — and more specifically, "Lavender Haze." While we're still obsessed with that song — especially the acoustic version — we're even more obsessed with the shade of purple itself.

Lavender took over the 2023 spring/summer fashion shows, but lavender’s lighter cousin, lilac, is taking the crown as the costar of the season alongside butter yellow this year. This pastel shade has always been a springtime favorite, and it's honestly the perfect color to add to your wardrobe right now. With that in mind, here are a few on-trend pieces to add to your wardrobe to enjoy this season’s fave color.

Shop The Lilac Color Trend Here!

J.Crew Collection Layered Sequin T-Shirt

This sequined top and matching skirt from J.Crew could be my favorite set I’ve seen this season. The top is a sheer and shimmery short-sleeve with a matching colored camisole underneath. The shirt comes with a shorter liner for a fun and flirty evening look, without showing too much skin. Both pieces come in lilac and are covered in light-reflecting sequins.

Coach Jonie Bag

An easy way to incorporate a new color is through accessories, like shoes, jewelry, or bags. I adore Coach, and I'm always checking their website and socials for their latest drop. I’ve been eyeing this purple Jonie Bag for a while and it might be time to click “order.”

Abercrombie Textured Button-Through Shirt Dress

This loose and airy short-sleeve mini dress from Abercrombie is perfect for hot summer days in the office or running errands. Available in petite, regular, and tall, there’s a length for everyone. Pair with flats and a light jacket or blazer for an easy and cool office look.

GAP Mid Rise Crinkle Gauze Wide-Leg Pants

I practically live in linen pants once the temp hits 70 degrees. This style is a "breathable cotton" and comes in a variety of colors, including lilac. These are effortless and easy to throw on with an elastic waistband. I'd love to see them with a graphic tee and sambas!

Abercrombie Ottoman Slash Top

I’m a huge fan of the Ottoman tops from Abercrombie, and this lilac one is in my shopping cart as we speak. This fitted sweater top is a closet staple and easy to pair with linen trousers and sneakers or a mini skirt and heeled sandals.

Urban Outfitters Bri Double Bow Satin Mini Dress

As someone who is obsessed with bows, this lilac dress with bow straps is too cute. I’ll be wearing this satin mini all summer long.

H&M Open-Back Gathered Top

With a variety of purple, lavender, and lilac shades — and a just bit of yellowy orange — this tie-dye-inspired tank is the perfect going out top for spring and summer. The gathered seams on the side provide a great shape and the open back is perfect for a hot summer night.

Adidas Sambas OG

As someone who is getting bored of plain, white sneakers, I am seriously considering adding a colorful tennis shoe to my (overflowing) closet. Adidas Sambas are everywhere right now, and this purple pair is so cool.

J.Crew Garçon Classic Shirt In Striped Cotton Poplin

This everyday button down shirt is a classic from J.Crew, but the color and print make it feel fresh and new. This top is perfect with white trousers and white sneakers for a cute and casual daytime outfit or with black trousers and pumps for an office-ready look.

Lululemon Varsity High-Rise Pleated Tennis Skirt

Even Lululemon is into lilac. This trendy tennis skirt, which comes in a variety of colors, is now available in lilac. Designed for tennis but also perfect for all your Hot Girl and Wine Walks, this fun and bright skirt will make any workout better.

Banana Republic Ariella Taffeta Midi Dress

Midi dresses are the best for summer — they’re comfortable, easy to throw on, and always look cute. This purple one from Banana Republic is no exception, and would be a perfect pick for your next vacay.

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